February 23rd, 2009
04:42 PM GMT
While insightul reporting on economic upheaval are what makes Quest Means Business a must-see for most people, for some discerning viewers it simply comes down to presenter Richard Quest's unexpectedly melodic appeal.
The anchor's distinctive tones, and his enthusiasm for social network medium Twitter, have prompted fans to set samples of his show to music and post the results on YouTube.
"Deep Hypnotic State," which takes its title from something Quest has apparently uttered live on air, starts with applause and a thundering bassline, before throwing in classic soundbites from the man himself.
While it might not take the charts by storm, Quest has told its creators that he is "seriously impressed" with the remix.