September 9th, 2010
01:03 PM GMT
Are you a wine snob? Will you only drink your vino out of a glass bottle with a firmly sealed cork? Or have you already been converted by the nifty screw tops that seem to be on just about every bottle of Australian and New Zealand white, and many South African bottles of wine?
The reason I ask is because CNN recently spent time in Stellenbosch, which is one of the most beautiful places in the world, by the way. I profiled a well-known South African wine estate about their initiative to sell some of their wine in plastic PET bottles.
Backsberg Estate say that plastic bottled wine is more environmentally friendly, because you save substantially on transport costs and it’s easier to recycle. This is because a plastic bottle is smaller than a glass bottle so you fit more into a container and when it’s finished you can squash it up and so waste removal costs are also cheaper, says the winery’s marketing manager Simon Back.
They are also emphatic that it’s not their ‘plonk’ or cheap wine going into these bottles – but a decent tipple from their acclaimed vineyards. Its brand name is ‘Tread Lightly.’
So would you tread lightly when it comes to a plastic bottle of wine? Would you give it a try on your next boating or camping trip (it weighs much less that a glass bottle of wine).
Do the environmental and convenience factors matter when you buy a bottle of wine? Or would you rather have the familiar heaviness of a glass bottle of wine and the pop of a cork?
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