September 13th, 2011
10:44 AM GMT
With a population of more than 2.5 million people, Chicago is one of the largest cities in the U.S., behind New York and Los Angeles.
But the people here don't see themselves living in any city's shadow; To them, this so-called second city is first.
Chicago has always been visually distinct, and has raised its profile through film.
But the city realizes it will take more than just looks to keep the industry going.
About Business 360
CNN International's business anchors and correspondents get to grips with the issues affecting world business, and they want your questions and feedback.