Hong Kong, China (CNN) – It might seem unlikely that a highly-paid NBA star and highly-caloric donuts would have anything in common. But in Asia, such a partnership could mean brand growth and better profits for both.
This week U.S. company Dunkin’ Brands - the owner of Dunkin’ Donuts and Baskin-Robbins ice cream stores - said it had teamed up with the NBA’s LeBron James, forward for the Miami Heat. James is now ambassador for Dunkin’ Brands to China, Taiwan, India and South Korea.
Berlin (CNN) – Once, Berlin was a divided city, with airports serving different occupied zones.
But soon, three airports will become one.
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